French Connection ‘From Sketch to Store’

A collaboration with RANKIN for the FCUK Autumn/Winter ad campaign.

Animation / Mixed Media

Illustrator Jo Bird collaborated with Rankin and his new creative content agency, The Full Service. Together with FCUK’s in-house design team they realised the vision behind the FCUK Autumn/Winter advertising campaign, FROM SKETCH TO STORE. Kitchen animated the artwork with the live action footage to create this 60 second clip and animated GIFs for the campaign.