Uniquely Thorntons
Elegant and luxurious lettering crafted from real chocolate.
How we helped
Who helped us
Mr President
Elegant and luxurious lettering crafted from real chocolate.
Mr President
Alison worked with agency Mr President and food photographer Colin Campbell to craft deliciously elegant lettering made from real chocolate for Thorntons. Created as part of a wider out of home campaign, Alison was tasked with crafting flowing script for the campaign tagline, 'Uniquely Thorntons; to celebrate the brand's unique chocolate taste combinations.
Alison experimented with different consistencies of chocolate to create her lettering, hand-drawing the final design which was then integrated into the photography of Thornton's signature chocolate collection.