‘Permission To Move’

Three Easy Steps to Recover From Chronic Pain.

Niceshit teamed up with Australian physician and author Dave Moen on this brilliantly mixed-media film for his second book “Permission To Move,” which takes a whole new perspective on how to treat chronic pain.

After brainstorming with Moen about his mission, Niceshit conceived a stylistically varied approach to bring the concept to life with, relishing in the opportunity to work with such a vast range of techniques and styles.

Being three naturally restless creative minds, Niceshit loved having the freedom to carefully select which way to go to best communicate each of the concepts through the film, and marry them together to create a cohesive and memorable spot. Check out the making of video below and dive into statics and development frames below that!