Benefit Cosmetics

Bringing the beautiful world of Benefit to life in 3D

Design Lad worked directly with cosmetics brand Benefit to create three social-focused 3D films to showcase their beauty products globally around the holiday season.

Design Lad's character-led approach to the brief resulted in crafted and fun pieces of animation that embody the playful spirit of the brand and also allow him to bring the products into the world of his animation style.