KITCHEN were approached by Grey London and Frylight to create three 15 second spots to accompany their new tagline ‘get food going’ The films follow three different meals being made with distinctly charming food-based characters for each, designed and animated by KITCHEN.
KITCHEN fulfilled this brief by creating humorous and fun characters that ‘get going’ with the addition of Frylight. With bacon dancing around the pan, broccoli hula-hooping and pancakes throwing cheeky winks, not weighed down by any heavy oils allowing them to express themselves freely and with style.